“Discover your Europe”

Every year, the EU delegation in Russia gathers cultural institutes and consulates general from all over Europe for a one-day festival in the name of art and culture at one of the world’s leading art museums, the Hermitage in St. Petersburg. In 2020, it all took place online – in a virtual study where 19 European countries presented different cultural features.

Danish Cultural Institute in St Petersburg contributed with a specially produced video presentation of several innovative and sustainable initiatives in Copenhagen and Aarhus. The video also demonstrated specific examples of successful collaboration between Russian and Danish specialists.

The online format made it possible for the festival to reach a bigger audience than normally, with more than a quarter of a million viewers.